How to get Backdoor Sneakers

Juiced - Selling made easy
3 min readJun 30, 2021


You might’ve heard it being whispered at your local Foot Locker or sneaker store. Backdoor sneakers.

What does this term mean? Basically, it’s when you’re able to pay for sneakers at retail price without having to wait in line, enter a raffle, or show up and check each day. When you get a pair of sneakers backdoored to you all you have to do is show up, buy the shoes, and leave. On top of that, most of the time backdoored sneakers are available in bulk so when other people can show up and only get one pair, you might be able to get multiples.

Sometimes you’ll find yourself paying a little extra for backdoored sneakers. Instead of paying $170, you might pay $200. This is how some managers make money backdooring their sneakers. This slight upcharge won’t matter too much if it’s a hyped pair of sneakers selling for $300 or $400.

So, how can you start getting hyped sneakers backdoored to you? Well, there are a couple different ways.

The first, and by far the easiest, way to do it is by joining Juiced IO. Juiced IO is a community of resellers that has access to hyped pairs of sneakers and does competitions and raffles to figure out which pairs members can buy for retail price. They recently did a backdoor raffle and a ton of members won the ability to purchase a very hyped pair of sneakers at retail price.

If you’re looking for an easy way to start getting access to backdoored sneakers then joining Juiced IO is the best way to go. You don’t have to do any research or make any connections, and you’ll get access to a bunch of other channels you can use to make money flipping sneakers, cards, collectibles, and more.

Another way to start getting pairs of sneakers backdoored to you is by making connections. You know that saying, “It’s not about what you know, but who you know.” Well, that’s the case here.

If you’re able to connect with store managers of retailers that sell hyped pairs of sneakers then you’ll be able to start receiving inside information from them. You could try to make a connection by showing up at the store often and buying pairs.

Whether or not you actually tell these managers that you’re a reseller and you’re looking for backdoored pairs is for a conversation later down the road when you know them better. It’ll take time, but the goal at first is to get in good with the managers.

Another way you could start getting hyped sneakers is by becoming a manager yourself at a retailer that sells hyped sneakers. It doesn’t pay well, but if you do it part time you’ll have access to sneakers that come in and be the one who makes the calls.

From there, you could have a friend or family member come pay for the sneakers and backdoor them yourself. Then, reimburse them.

All of these methods are tedious except for joining Juiced IO. They all can work, but taking the option of becoming a member at Juiced IO will be the easiest and most guaranteed success.

Looking to start reselling? Sign up now at



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